Corporate identity is competently selected by the meaning of constant graphic and text elements, with which you can determine the affiliation of an object to a certain company. Thus, corporate style implies the design in one color gamma, one style of the company’s products, its advertising, premises, uniforms of employees, printing, etc.
The corporate identity of the company is its unique identification mark on the market. In addition, it is a powerful marketing tool, helping to strengthen its positive image in the eyes of customers and encouraging partners to build a certain corporate image, increasing the effectiveness of ongoing promotions. We should not forget that creating a corporate style of the company, you thereby make it recognizable for your customers and partners.
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