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32 Best Fashion Ecommerce Themes for WordPress 2021


The trendiest and easiest to use fashion eCommerce themes for WordPress that will help kick-start your online business.

As of 2021, WordPress powers over 30% of the websites in the Internet.

WooCommerce is arguably the best WordPress ecommerce plugin that helps you build fully-functional online stores in minutes. Automattic – the parent company behind WordPress recently acquired WooCommerce – strengthening their partnerships for the years to come.

This post highlights some of the best fashion ecommerce themes for WordPress. All of them are compatible with WooCommerce, and present some beautiful options for your online store!

Best Fashion Ecommerce Themes


jevelin fashion ecommerce theme
Nowadays, starting an online fashion store need not be complicated. With the right set of tools, you can kick off a web business in little to no time. Thanks to Jevelin, a fashion eCommerce theme, you can start making moves in just a click. Have in mind, there is a fully dedicated demo available just for the fashion and apparel industry. The design is clean and minimalistic, making sure it puts all the shine on your must-have goods. While Jevelin works fantastically well out of the box, you can always step things up and enrich it with your branding regulations.

Have in mind, when working with Jevelin, coding and doing any other advanced tasks is not necessary. The integration of the WPBakery page builder offers every user to get the most out of Jevelin comfortably. Even if building your very first page, you can experience great success with Jevelin.

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The April fashion ecommerce theme is nothing short of a beauty. It features over 10 beautifully designed homepage layouts — all of which can be imported with just a few clicks. The fashion bug in you is going to love this theme. From the pre-made demos alone, I found four designs that can be the perfect start for different types of fashion ecommerce stores. They include Yoga, Kid, Jewellery, and the Portfolio demo. Although the last one isn’t an ecommerce design per say, what struck me most was its overwhelming simplicity.

This theme comes pre-bundled with a couple of premium plugins such as Element Template and Revolution Slider. Plus it brings you 10 custom widgets and 8 header style templates, and the ability to save unlimited theme skins for your design inspiration. The April fashion ecommerce theme is fully compatible with WooCommerce, Contact Form 7, WPML and other popular plugins. Priced at $60 USD, this theme comes with 6 months of support.

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Bazaar is a modern, minimalistic ecommerce theme with a gorgeous layout. It features multiple shop listing layouts such as masonry, carousel and animated layouts. The Bazaar ecommerce theme comes with customizable shortcodes that can list product pairs in animated or carousel format, display product info and more. Using pre-defined filters, you can supercharge your portfolio pages, where you can selectively list products, including grouped products, external and downloadable ones.

The Bazaar theme lets you choose from over 800 Google Fonts and 7 icon packs. However, don’t get carried away with the beautiful looking Google fonts — some of them take time to load. You should also use suitable fallback fonts, in case the real fonts don’t load.

This theme also lets you choose from over 15 pre-loader icons, 6 header types, and cool background effects such as video and parallax backgrounds. With pre-defined header and footer layout formats, every aspect of the Bazaar theme is customizable.

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Bigcart is an ultra-modern WordPress fashion ecommerce theme with a couple of stunning demo layouts; the developers have really taken the time to make each demo stand out! With its one-click demo importer, you can build super fast and responsive website within minutes. This theme is fully compatible with WooCommerce and comes pre-bundled with premium plugins such as Visual Composer and Revolution Slider.

You can customize your online fashion store with multiple store layout options including grid, gallery, metro and carousel layouts. My personal favorite is the full-width layout. The individual product layout screens can also be customized in the Bigcart theme. Features such as the quick glance, unique header styles, product zoom effects, user login widgets and the ability to embed videos in the product description pages make the Bigcart theme a super cool one to use for your online store.

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Amely is an elegant WordPress ecommerce theme with 15 beautifully designed homepage layouts. This theme focuses a lot on the product page positioning and gives you more than 7 product page options. If you are planning a promotional campaign surrounding just one product, this is the theme for you.

Moreover, Amely features 25+ shortcodes, 3+ blog page layouts, 4+ pre-made header templates, and other cool pages such as the 404 not found and coming soon pages. You also get three premium plugins including WooCommerce Brands Pro, Revolution Slider and the WPBakery Page Builder plugin (formerly known as the Visual Composer plugin). From a purely WooCommerce standpoint, the Amely theme brings in a lot of unique features such as bundle buying, wishlist, compare, and Instagram shop. The features help boost your sales or at the least, make people add them to your shopping cart!

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Halena is a clean and minimalistic WordPress WooCommerce theme for online fashion shop. Most of the theme we’ve seen today have more than 10 demos, while Halena only sports 4 homepage layouts. However, each layout in the Halena theme carefully designed for both desktop and mobile devices. As far as fashion ecommerce stores go — Halena has you covered.

Furthermore, this theme is fully AJAX powered, making tasks such as previewing products, filtering product listings, searching and adding to cart — effortless. Halena features 4 single-page layouts and has a unique hotspot pin in each product description. This creates a frictionless experience for customers browsing individual products — and then adding those products to the cart. With multiple header styles, powerful theme options and typography options from Google Fonts, Custom Fonts and Typekit fonts, Halena is a beautiful WordPress WooCommerce theme that helps you build the perfect online store.

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Adorn is a beautifully designed, clean and minimalistic WordPress fashion ecommerce theme. It sports a variety of gorgeous homepage, store and blog layouts. You can add customizable product listing, pricing tables, team members, and portfolios in multiple layouts. These include carousel, masonry, gallery and classic layouts.

Adron also comes with separate logo and header styles for dark and light layouts, parallax image sections and customizable header and footer layouts. Moreover, it features social widgets for Instagram and Twitter, has 5 font icon packs and integrated search. The Adorn theme packs powerful little features such as the quick view, dropdown cart widget, popup subscription form and user login widget. In conclusion, it is a stunning theme for your minimalist online store.

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One of the most unique things about the Minera theme is the “product single sticky” feature. The developers describe it as a trending feature that many online fashion stores have adopted and increased the conversion rate. It’s basically a feature where your customers can keep scrolling through the product page, and the product images would keep scrolling, keeping the product description constant. As consumers, we usually keep scrolling till something catches our attention. The “product single sticky” feature enables us to see all the product images without investing in a different action — which could potentially increase the conversion rates!

Moreover, Minera theme features beautiful home, shop and product page layouts, and comes with useful features. These include product variation swatches, quick view and AJAX-powered add to cart functionality.

The developers have taken the time to beautifully design the blog page layouts, since most niche fashion brands have a story to tell. They’ve also included elegantly designed functional pages, including the About Us, Contact and 404 Not Found pages. The Minera theme essentially holds everything that you can use to build an amazing online store today!

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sway fashion ecommerce theme
Build a fashion eCommerce website that is not only beautiful but practical and high performing as well with Sway. If you would like to create an online store that does not look too traditional, you now know where to start. Sway is all you need, as it covers front and internal pages, blocks, elements and all the other necessary material an eCommerce website requires.

The theme’s structure is also 100% fluid and cross-browser compatible, so performance will always be enviable. You can brand Sway to your needs, start a blog and use testimonials to build customer trust.

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shoperific fashion ecommerce theme
Flexible and multi-functional WordPress WooCommerce theme, Shoperific is here to serve your ideas and realize them in a snap of a finger. If you are looking for a fashion eCommerce theme, Shoperific is the right option for you. Not only does Shoperific come with multiple ready-made demos designed and established for the fashion industry, but you can also modify the available contents at free will. And to excite you even more, for the successful launch of an online fashion shop, coding knowledge is not required.

Other goodies of Shoperific come in the form of unique product display, wishlist, item compare, child theme, retina readiness and mobile friendliness. This theme is also compatible and integrated with WooCommerce, Contact Form 7, WPML, drag-and-drop page editor and numerous handy elements and components. Starting on the web, creating your own fashion store, is effortless with Shoperific.

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hongo ecommerce 01
Hongo is a multi-concept solution that works exceptionally well as a fashion eCommerce theme, too. With the bundle of ready-made demos, you will find the right web design for your intention out of the box. On top of that, Hongo also supports drag and drop page building. It gives you a chance to modify the default appearance without the need to change code. We can easily call Hongo a newbie-friendly WordPress theme that will get you going in close to no time.

Moreover, Hongo includes various collection styles, different product pages, product quick view, a ton of pixel-perfect elements and well over one hundred customizable inner pages. Yes, that’s 100! Pre-defined headers, color swatches, interactive banners, product wishlist and compare, video support and size guide are other specialties of the amazing Hongo.

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New York

Welcome to New York! I’m not just talking about the hit Taylor Swift song, but this equally chic and fashionable ecommerce and blogging WordPress theme. But that does not mean this theme isn’t for fashion bloggers. Personally, I love the theme’s blog-style homepage layout.

The New York theme is coded from the ground-up to be compatible with WooCommerce. Launching your “New York-themed” online WordPress store is no longer a dream now — you should get started. This theme beautifully lists the product categories, individual product listings and the default store option.

As with most WordPress themes, customizability is an important factor for a lot of buyers. This is why the developers have included the Yellow Pencil CSS Style Editor plugin for $25 — free with the theme. You can customize virtually any design aspect of the theme, thanks to this excellent plugin. Not only that, the plugin takes care that the resulting CSS files are optimized — ensuring peak performance for your WordPress website. Additionally, the theme comes built-in support for the WordPress Multilingual (WPML) plugin and is RTL and translation ready.

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Kodo is one of those fashion ecommerce themes that stand out in the first look. Not only WordPress, Kodo’s popular demand has led the developers to build the same theme for Shopify! To start with, Kodo features 12 “pixel perfect”, mobile-optimized homepage demos; most of which are for online fashion stores of various degrees. This theme comes with three premium plugins including WPBakery Page Builder, Slider Revolution and the Clever Mega Menu for Visual Builder. The last one is particularly clever, since it allows us to create stunning menus — like the ones you see on Amazon!

The Kodo theme features multiple header styles, category layouts, product page layouts and AJAX-powered ecommerce shop. It also includes cool features like a tailored quick view, off-canvas shopping cart, product variation swatches, built in live-search and an Instagram shop — making it a great theme for your online fashion store!

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Zyra is a modern WordPress ecommerce theme with over 15 beautifully designed homepage layouts, unlimited variation of shop layouts and a couple of unique product and inner pages. You can choose from over 6 header layouts, 4 blog post layouts, 11 portfolio layouts, and 5 testimonial display styles to create the perfect online store. You can further customize the theme using parallax background sections, Google Maps integration, individual styling options for pages and page elements — including the 404 page.

The Zyra theme comes pre-bundled with Visual Composer and Slider Revolution, supports RTL languages, and supports one-click demo imports! Additionally, the theme has 4 custom post layouts including testimonial, portfolio, our team and custom blocks. While these features are not a must for an ecommerce fashion store, it still helps you find that unique edge and stand apart from the competition.

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Glitz and Glam

The Total WordPress Theme’s Glitz & Glam demo variant features stylish typography, elegantly contrasting colors and a solid homepage layout. If you’re looking for a “premium makeover” to your WordPress store, Glitz and Glam should be a perfect theme for you.

This beautiful fashion ecommerce WordPress theme is actually a part of the Total Multi-purpose WordPress theme by WPExplorer. Fully compatible with the latest version of WooCommerce, this theme comes packed with multiple premium plugins including Page Builder by WPBakery (earlier known as Visual Composer) and slider plugins including Layer Slider and Revolution Slider.

You can download the Total theme from ThemeForest and import the Glitz and Glam demo to get the exact look. What’s more? You also have access to multiple demos and custom Visual Composer blocks. With all of these customization options at your disposal, customizing the theme should be a walk in the park. The theme also comes with impressive documentation and a dedicated YouTube channel that explains how to use the advanced features of the theme. Support is right around the corner. During the first 6 months of your purchase, you get access to complementary support. All you have to do is open a ticket with the support team and they’ll get back to you with a solution ASAP.

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Precise is a gorgeous example of a fashion ecommerce WordPress theme. It comes with 10 beautifully designed demos, 4 shop layouts and 2 individual item layouts; most of which are designed with a “fashion-first” mindset. The inner pages are designed such that each product stands out. The inner product pages follow a conversion optimized design with features such as color swatches, gallery images, images swatch, and video thumbnails. The theme has been coded from the ground up, to be compatible with WooCommerce – with additional integrations with Instagram shop and Mailchimp!

The Precise theme has more than 30 shortcodes, multiple page options (including 404 page customization), imports demos in a single click, and can virtually change the layout of any page with customizable headers and footers. If you need any help with the theme, there are online docs, video tutorials and a ticket-based support system to help you build your online fashion store!

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Voevod is a stylish WordPress WooCommerce theme that comes with over 12 pre-designed homepage layouts; all of which can be imported with just a few clicks. The lists and singles lookbook can display your products in a variety of exciting layouts! You get multiple customizable layouts for portfolio lists and product pages. These include 6 header styles, 7 icon packs, Twitter and Instagram widgets, and a vast collection of custom shortcodes.

Moreover, the Voevod theme enables you to customize your store’s product page with multiple effects. These include carousel, animation, and classic grid layout. It comes pre-bundled with the most popular plugins including Visual Composer and Slider Revolution. Not to mention, the Voevod theme is fully compatible with Contact Form 7 and the WPML plugin.

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Elessi is one of my favorite online fashion store themes for WordPress. Being fully powered by AJAX, this theme comes with 8 beautiful homepage layouts, and custom filters including shop and category filter. You can customize the shop layout by placing the sidebar on the top, left, right, or no sidebar at all!

Similar to the Minera theme, Elessi also has the “product single sticky” feature. This feature enables your visitors to effortlessly scroll through all the images of your product by simply scrolling through the page. The Elessi theme has a customizable gallery including a gallery thumbnail and slider. The theme also sports interesting features such as off-canvas cart, wishlist, product comparison, RTL language support and a live search.

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Flatsome is one of the most popular fashion ecommerce themes on ThemeForest. This theme is fully compatible with WooCommerce. It comes with over 300 pre-defined layouts and sections, which are ready to be used in the theme. Unlike most themes, Flatsome does not use the Visual Composer page builder. It uses a custom page builder, which hosts a library of ready-to-use elements. This theme gives you unlimited options, allowing you to customize each and every page of your fashion ecommerce store. In terms of speed, the Flatsome theme is one of the best in the market, scoring a 98% in Google Page Speed.

Flatsome sports a mobile optimized design, unlimited header options (including a drag-and-drop header builder), a built-in slider and banner system, and drag-and-drop image grids. Interestingly, you can set a focal point on the banner images which act as the focal areas in the mobile design of the theme. This feature alone can save you a lot of time in finding the correct portrait photo that looks great in desktop and mobile shots. With additional features such as smart lazy loading, live search and automatic theme updates, Flatsome is a pretty cool theme in an entrepreneur’s arsenal!

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oggi fashion wordpress theme
Without a shadow of a doubt, OGGI is a killer fashion eCommerce theme that will get the traction going right away. Instead of doing all the work from scratch, just stick to OGGI and see the magic happen. Of course, you do not need to hire a professional to get the job done for you since OGGI is very user- and beginner-friendly. In little to no time, you will have a full-blown eCommerce website all set and ready to push apparel goods on the internet.

You get different home and internal page demos, you get the pre-defined elements and you also get a horde of features, all this and more for a fracture of the cost of hiring a pro. And the best part? Even if you have no past experience building such pages, with OGGI, you can make it happen quickly and comfortably.

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fey fashion wordpress theme
If creativity and originality are your cups of tea, Fey is the fashion eCommerce theme to consider. That said, it is a tool that will easily set you apart from the competition. If you would like to stand out from the masses, then you definitely need to make some noise with Fey. Thanks to all the ready-made materials and an array of features, with Fey, you can start online in just a few clicks. Pick the demo, introduce your branding regulations and you are ready to rock and roll. That’s how simple it is!

Once you pick the demo that resonates with your style best, import it with just a click and go from there. Now, you can use the sample exactly as is, or you can customize it further. Either way, Fey ensures a dope outcome that will make moves online upon its launch.

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lewear fashion wordpress theme
With the three available samples and more to come, Lewear is a striking fashion eCommerce theme that will do the trick. You just mix and match the available material, enrich it with your creative touches and have it all set and ready to go swiftly. That’s how amazingly simple it is working with the powerful and convenient Lewear. Different shop and product layouts, Ajax shop, live search and multi-currency support are just some of the amenities that you get with Lewear.

In the collection of very many features, you will find one-click demo data import, YITH wishlist and compare, parallax effect, CSS animations, coming soon page, mega menu and social sharing. Lewear is no stranger to complete mobile-readiness and cross-browser compatibility, too. When considering starting an online fashion store, you better not miss checking out Lewear.

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grosso fashion ecommerce theme
Grosso is a responsive, mobile-ready and browser compatible fashion eCommerce theme. What’s cool about Grosso is the versatility it brings to the table with its several ready-to-use demos. For instance, you can create a classic apparel store, an online sunglass shop or even an eCommerce page to push jewelry. Of course, you can do a whole lot more with Grosso than the mentioned, just use the imagination and go full tilt.

There is everything you need packed in one bundle of features, goodies, assets and components. Shoppers can navigate through your page using the super convenient mega menu and create personal wishlists. Moreover, Grosso sports off-canvas AJAX search features and sidebar, custom login forms, reviews and fully supports deals and promotions. You also get free lifetime updates so your online fashion shop keeps looking fresh and modern far in the future.

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zoli fashion ecommerce theme
Zoli is a fashion eCommerce theme with a minimal, trendy and modern design. The layout of this dope WordPress theme is fluid; thus, it instantly adapts to any device for an always smooth operation. Also, Zoli is perfectly in tune with web browsers and optimized for fast loading speed and SEO. In short, Zoli guarantees that your online fashion store will stand the test of time, always looking fresh and contemporary.

To keep your lives simpler, Zoli’s nine ready-made demos will do the trick. Each layout is unique and sophisticated in its own way, ready to push your products and get the sales going strong. Along with front pages, Zoli also includes all the necessary internal sections, product and shop pages, lookbook, categories and more. Elementor page builder, Slider Revolution, Contact Form 7 and WooCommerce are just some of the extensions of Zoli that make it a complete eCommerce tool.

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binace fashion ecommerce theme
If you are ready to start your online fashion business, simplify the process by employing Binace. This fashion eCommerce theme is a pack full of amazing features and functions for a quick start of something new. Binace has fourteen extraordinary demos predefined for your convenience. All the layouts are responsive, mobile-ready and cross-browser compatible, as well as retina-friendly. Speaking of responsiveness, Binace works almost like a mobile app.

Moreover, you can entirely customize and refine each web design of Binace until it matches your taste. Making changes and improvements happens with drag and drop technology which is very beginner-friendly. Regardless of how complicated your eCommerce website will be, you can craft it without coding.

Multiple headers, unlimited colors, one click demo data installation, slider, mega menu and product quick view are a few extra amenities that Binace treats you to.

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shella fashion ecommerce theme
Selling apparel, accessories, bags, shoes, glasses, pretty much any product, you can think of, happens easily with Shella. This fashion eCommerce theme includes all the necessities to get you going in little to no time. You only need to take charge, all the rest happens without a hassle. Furthermore, Shella makes sure that both newbies and expert web developers get the most out of it.

First, you instantly get access to a striking and stunning collection of fifteen demos. While all are super impressive out of the box, you can also customize them according to your taste. Moreover, Shella has ten shop and seven product layouts, several header styles, product search and handy filtering. Product compare, quick view, wishlist, lookbook, catalog mode and product gallery are just a few more must-have features of a first-class online fashion shop.

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pedona fashion ecommerce theme
Are you in the process of starting your own online store? If that is the case, you should not skip checking out Pedona. This fashion eCommerce theme is rich in features and assets, perfect for both beginners and professionals. Meaning, whether you know how to code or not, Pedona allows everyone to build cutting-edge online shops. Get those sales going strong!

Furthermore, Pedona comes with five demos and you can expect more to drop with future updates. Speaking of updates, those are free of charge and come on a regular basis to make sure your eCommerce website stands the test of time. Along with that, Pedona also includes several premium plugins at no additional cost. But the most fun, you will definitely have with the drag and drop page building feature.

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Fashionista is a one-of-a-kind fashion ecommerce theme that’s fully compatible with WooCommerce. What makes it unique is its ability to stand out with its super minimal masonry-style layout. It is a perfect theme for online fashion stores, fashion photographers, or a fashion portfolio or blog. This theme features custom side widths and enables you to choose between multiple post formats. These support galleries, videos, quotations, songs, likes and standard text. Interestingly, if you use the gallery post format, the post will automatically display a slider at the top with your custom selected gallery photos. Furthermore, Fashionista is intuitive and takes care of the the little things that when customized, would make your website truly stand out.

Other than this, this theme is retina ready, and features three types of paginations. The latter comes in the form of “infinite scroll”, “load more button” or the standard pagination. With features like this, Fashionista is a theme that gives you the power to control the overall user experience of your fashion website.

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Shopkeeper is easily one of the best-selling fashion ecommerce WordPress themes in the ThemeForest store. This theme comes with bold typography, minimalist design and a light and dark theme. It also offers a flexible shop layout, with an off-canvas sidebar or an “always on-screen” sidebar.

If you’re looking to further customize your store’s header based on each category, the Shopkeeper theme has got you covered. Choose from 3 different scrolling options including infinite scroll, classic pagination (you know, the one with the page numbers) and the good ‘ol “Load More” button. You can also choose from over 4 product page listings, 3 blog post layouts and unlimited header styles. With Shopkeeper, you can create the fashion store of your dreams.

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Ever wanted to greet your customers form different parts of the globe to a welcome page? Wouldn’t that be really cool? Well, that’s one of the unique features of the Aurum theme! This theme has a special “welcome landing page” that lets users select their country. It then redirects them to the regional store. Apart from this unique feature, Aurum is beautifully designed — retina-display ready and optimized for mobiles.

You can customize multiple aspects of the theme with the pre-bundled WPBakery Page Builder, Layer Slider and the Mega Menu plugins. Additional features include 55 custom layout builder elements, over 8 custom Visual Composer shortcodes and RTL support. Coupled with WooCommerce specific features such as Wishlist and Infinite Scroll, Aurum is a great selection for your global fashion eCommerce store.

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Oxygen is one of my favorite fashion ecommerce themes in this list. The images are also brilliantly used in the store landing pages, making each product really stand out! Apart from 7 unique theme designs, the Oxygen theme brings you customizable little features. These include shopping cart ribbons, quick previews, product carousels, side menu and a wishlist.

Oxygen comes pre-bundled with WPBakery Page Builder and the Layer Slider plugin. Moreover, it supports WooCommerce specific plugins such as Wishlist, Zoom Magnifier, and Additional Variation Images. With WPML compatibility, you can offer your online store in any language of your choice.

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Sober is a premium, all-in-one WooCommerce online theme that has dedicated layouts for clean, minimal, classic, modern themes. It also features a full slider, full screen, portfolio and best-selling layout. The developers made Sober AJAX powered, which means it has cool features such as live search and quick product view. This theme is also translation ready with support for the WPML plugin, and comes with unlimited live customization options.

This theme has 10 homepage layouts, 6 header header layouts, 3 shop layouts and 5 individual product page layouts. Best part? You can import the pre-defined layouts with a single click! Virtually, every aspect of the theme is customizable, making it a great selection for your online fashion store.

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